DESIGN & INNOVATION
/ Design & Engineering

Simplicity is the ultimate form of sophisitication

The fast-changing world of Retail requires a strategic mix of innovation and functionality to stay ahead of the competition. Design and technology form a dynamic duo that creates solutions that not only captivate consumers but also optimise operational efficiency. This not only improves the visual appeal of retail spaces but also responds to applying new technological needs required by the modern retail landscape.


With sustainable but also exciting and innovative solutions, our designers always know how to create a concept that suits your formula. The customised designs with ergonomics and functionality as valuable starting points are not only practical but also modern and contemporary. Our design department, which won the prestigious Red Dot Design award in 2018 and 2023, ensures that the products have a contemporary and modern look that seamlessly matches your formula. Subsequently, the short lines within the organisation ensure that the set of requirements can be applied in a practical manner during the production and installation of our checkout, self-service and kiosk solutions. Our project management office works out every detail according to your requirements, and this enables Pan Oston to offer solutions for different markets.

/ Team Design & Innovation
Corné van Braak CINO
Gerjan Huzen Lead Product Designer
Paolo Russo Design Engineer
Dion Hofste Product Manager
Bas Jan Dikken IT Innovation Specialist
Bas Tular Visual Content Designer
/ De principes van Design

Our design principles

To ensure that our solutions seamlessly match the customer's needs within a Retail environment, we work with a few design principles so that we do not lose sight of our focus.


Customer-Centric Design

Effective retail solutions start with understanding customer needs and preferences. A well-designed solution with intuitive layout, aesthetically pleasing design and a comfortable workspace can significantly influence customer behaviour. In doing so, it is also important for ergnomy, as ease of use plays a crucial factor when it comes to adoption of new technologies. It's not just about the functional process; it's about creating seamless experiences that encourage exploration and engagement.


Enhance Brand Identity

Design is the visual language that communicates a brand's identity. With thoughtful design, retailers can establish a strong and recognisable brand. That is why all our standard furniture is designed to allow a high degree of customisation. If this is not sufficient for a retail formula or new concept, we will help with a custom-made piece of furniture designed entirely according to the customer's wishes.


Flexible Front-End

By combining design and engineering, retailers can create adaptive shop formats.


Technologische Integratie

Engineering in retail-oplossingen tilt de klantervaring naar een hoger niveau door de integratie van moderne technologieën. Van interactieve displays tot innovatieve point-of-sale-systemen, technische oplossingen stroomlijnen activiteiten en verbeteren de interactie met klanten. Flexibele lay-outs kunnen snel worden geïmplementeerd om in te spelen op de veranderende dynamiek van de markt. Dit houdt niet op bij branding, zo is ook de service-ability en de uitwisseling van front-end onderdelen van invloed op de snelheid waarmee een Retailer een concept kan omzetten.


Sustainable Solutions

In een tijdperk waarin duurzaamheid een belangrijk aandachtspunt is, maakt de samenwerking tussen ontwerp en techniek het mogelijk om milieuvriendelijke retailoplossingen te creëren. Van besparing op productie, het sourcen van materiaal en uitwisseling van front-end onderdelen. Bij elk nieuw project kijkt onze design afdeling op een praktische wijze om duurzaamheid toe te passen.

/ Design & Engineering in the picture
/ Working for Pan Oston

Your career at Pan Oston

Are you interested in a career at Pan Oston? Our recruiter is ready to answer all your questions and find the perfect match for your talents and ambitions. Want to sample the atmosphere and take a look around Pan Oston? You are always welcome for a cup of coffee!



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/ Contact

Any questions?

Do you have any questions about our checkout, self-service or kiosk solutions? Feel free to contact us using the contact form below.

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